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Customer Experience Analysis

Project type

Data Analysis

Location

United States

Tools Used

Pythom, SQL, Tableau, Web Scraping, Slideshare, API's, Hypothesis Testing

As a data analyst on Vanguard's Customer Experience team, I evaluated a recent digital experiment aimed at improving customer engagement. The company recommended a modernized user interface and contextual prompts to guide users through online processes. My role was to analyze user behavior and determine whether these changes led to higher completion rates.

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